I should point out that living in rural Australia I'm yet to see this film. I do intend to see it, but I have not been impressed with any comments I have heard thus far, nor by any of the trailers for the film.
It matters to me because this is the excessive height of popcorn cinema. Now I can watch a big, loud, explosion filled popcorn flick with the best of them. I won't be lauding it as the greatest film or any such nonsense. Was I entertained, yes, but I am unlikely to walk away with any long lasting memory of the film, nor is it likely to be entertaining again later.
Plenty of people were entertained by the visual stunningness of it. It was an extreme example of my point.Quote
If I want a visually stunning film I look to things like Hero or House of Flying Daggers, which were amazingly vibrant and stunning. But they not only combined the visuals with a great story and acting, but also made a film that still impresses many years later. Although I have to say I was disappointed with the very Chinese ending to Hero, I'm too Western to appreciate that sort of ending.