bodybuilding.com laying people off

I just heard some people, possibly many were laid off at bodybuilding dot com. I am not sure if it means anything but I would love to have some of their forum traffic or some of it over here though much of it is just crappy gossip stuff. In 2015 they were at around $500 million in sales! That's the year that Liberty Media bought it I believe.

Chief Office, Raquel Krol made the following non statement.

“Out of respect to our team members and in accordance with our corporate policy, we are unable to comment on employment related matters,”


Kirk Calzacorta, a senior manager in the offline marketing department, works at Bodybuilding.com’s headquarters at 5777 N. Meeker Ave. in 2015. The company laid off workers Thursday, according to two employees. DARIN OSWALD DOSWALD@IDAHOSTATESMAN.COM

Source: idahostatesman.com

By the way. I don't think they are having any problems according to the following press release.

One of the world's largest online sports nutrition retailers launches a new pre-workout designed specifically to be effective from the first use

BOISE, Idaho, Jan. 31, 2020 /PRNewswire/ -- Bodybuilding.com, one of the world's largest online sports nutrition retailers and digital fitness solution providers (including fitness plans, programs, premium content, and recipes) expands its private brand footprint into the advanced supplement category with the launch of Scream. This advanced line was made possible through the success of Bodybuilding.com's Signature series, a transparent, filler-free, and formulated product line with effective doses of research-backed ingredients, and by Revel, a brand with seven products specially produced for the active woman with a forward-facing message of celebrating female strength.

Scream was the first pre-workout of its kind in 2012: truly transparent, efficaciously dosed, and only requiring one scoop for quality effectiveness. Now, in 2020, Bodybuilding.com brings back this cult classic with a revolutionary formula designed to be effective from the first use—utilizing key ingredients such as PEAKATP® and Creapure® to give users short term and long term performance benefits.*

Legacy: The original Scream formula set a new standard by being one of the first fully transparent all-in-one pre-workouts. The remastered version mirrors the core elements of the original with performance-driven, innovative ingredients.

Quality: Bodybuilding.com partnered with leading companies to include research-backed ingredients proven to deliver results. This revolutionary formula includes five trademark ingredients, each specifically selected to support performance-driven athletes while supporting Scream's primary four functions: Energy, Power, Performance, and Recovery.*

"The formula intentionally prioritizes acute ingredients that work from the first use, while utilizing support ingredients that also benefit your performance in the long term,"* says John Stump, Private Label Product Manager. "We wanted to deliver on a performance brand that has unmatched effectiveness while still providing value.* Many industry-leading pre-workouts require extensive saturation periods before the concentration levels are high enough in your system to be deemed effective. Scream is effective from the first use while still giving you long-term benefits."*

The Advanced brand launches with Scream, a pre-workout designed to meet the performance athlete wherever they are on their fitness journey. Bodybuilding.com is proud to launch a brand like Advanced.

"Bodybuilding.com will continue to invest in expanding the Scream brand into other categories like advanced protein and recovery," says Dhritiman Saha, Chief Customer and Digital Officer. "We will continue to innovate and bring new brands to our loyal community based on customer demand and in-depth market research."