AEW Expands Reach with Amazon Prime Video Deal

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Hey there, champ! Your muscle coach knows a thing or two about power moves - in the gym and wrestling. And speaking of power moves, AEW just teamed up with Amazon Prime Video. It is an incredible deal. If you're wondering how this will affect AEW moving forward, I've got you covered.

AEW’s Amazon Prime Video Deal: The Key Details​

Amazon has invested in live sports and entertainment, and AEW saw an opportunity to reach millions. AEW is positioning itself for big expansion with Prime Video's worldwide reach, particularly in international markets where traditional TV deals might prove less effective.

This move furthers AEW's digital presence while also competing with WWE's current
partnerships. Amazon Prime Video gives AEW the infrastructure to deliver high-quality streams and on-demand access to matches to viewers.

Why AEW Chose Amazon Prime Video​

But first, who can watch AEW content on Prime Video? The deal will include several countries, though exact regional details are pending.

The big question is whether AEW programming goes with a regular Prime subscription or subscribers will pay separately. Maybe that will change, but either way, the deal will make it more accessible to fans who may not have had easy access before.

How This Deal Impacts AEW Fans​

First things first—who can watch AEW content on Prime Video? While exact regional details are still emerging, the deal will cover multiple countries.

The big question is whether AEW programming will be in a standard Prime subscription or require an additional fee. That remains unclear, but either way, the deal will make it more accessible to fans who may not have had easy access before.

Another advantage is better streaming quality. Amazon Prime Video is known for its high-definition content and minimal buffering, which may make watching AEW easier for fans worldwide.

AEW vs WWE: How This Affects the Wrestling Industry​

WWE typically has deals with Peacock, USA Network, and FOX, but AEW's move signals a shift toward digital streaming.

By partnering with Prime Video, AEW could become a global competitor to WWE. Any momentum AEW builds on Prime Video could shift TV ratings as more wrestling fans drop the cord and create more competition between promotions. With WWE still locked into traditional TV deals, AEW is embracing streaming.

The Future of Wrestling on Streaming Platforms​

This deal is another sign that wrestling is streaming instead of cable. Other promotions, such as Impact Wrestling, NJPW, and Independent Wrestling Companies, are also distributing content digitally. Moving forward with Prime Video may be the model for other organizations.

But what happens next? AEW's current media rights deal expires in 2024, so this partnership could be pivotal in their next TV contract negotiation. If AEW survives in the streaming space, it could move more content to digital platforms down the road.

Reactions from Fans and Industry Experts​

Social media erupted with reactions to the AEW-Amazon deal. Fans love the accessibility, but others worry about the extra cost. Wrestling journalists and business analysts will closely follow how this partnership develops, and some speculate that AEW may be setting itself up for a bigger deal down the road.

The partnership has advantages and challenges. Key obstacles AEW faces include keeping the streaming experience fluid, controlling pay-per-view logistics, and keeping existing TV partners happy.

What’s Next for AEW and Amazon Prime Video​

Could this partnership lead to exclusive AEW events on Prime Video? It’s possible. If the deal performs well, AEW might create special Prime-only content, similar to how WWE operates on Peacock.

This partnership could also affect AEW’s future negotiations with TV networks. If AEW proves it can succeed in the streaming space, it may have more leverage when securing its next round of TV rights.

For now, fans should watch for upcoming announcements regarding content availability and pricing details. AEW is evolving, and this move signals a major shift in how wrestling is delivered to fans worldwide.

Frequently Asked Questions​

Which AEW shows will be available on Prime Video?

AEW’s weekly programming, special events, and potentially pay-per-views.

How does this impact AEW’s TV contracts?

AEW’s current TV deals expire in 2024, and this move could be key in their future media negotiations.

Is this move a big step for AEW in competing with WWE?

Absolutely. AEW’s deal with Prime Video expands its global reach and strengthens its position as WWE’s biggest competitor.