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Bodybuilding Icon Found Dead in Hotel Pool Amid Ongoing Threats and Unresolved Gym Incidents
Luz María Barrera Agatón, an internationally celebrated fitness champion and vice president of the Yucatecan Association of Bodybuilding and Fitness (AFFEY), was found dead under suspicious circumstances in a hotel pool at Coco Resort & Villas in Motul, Mexico. The 36-year-old athlete had been vacationing with close family and friends when the tragedy struck in the early hours of June 1, 2025.Her sudden passing has not only shocked the Latin American fitness community but also prompted a full-scale investigation by Mexican authorities, who have not ruled out foul play.
Bodybuilding beauty queen Luz María Barrera Agatón drowns in swimming pool aged 36
Luz María Barrera Agatón: From Champion Athlete to Tragic Headline
Career Highlights
- Vice President – Yucatecan Association of Bodybuilding and Fitness (AFFEY)
- 2017 – Crowned Fitness Champion at Mister Mexico
- Mr. Olympia Amateur Spain Winner – Bikini Category
- 2024 – Queen of the Motul Carnival
- Gym Owner – Operated a private gym in Mérida, Mexico
- Promoter – Organized regional bodybuilding tournaments including Motul Classic
Timeline of Events Leading to Her Death
2023-10-12 : Gym accident - man killed under barbell
2025-05-18 : Threatening banners appear outside her gym
2025-05-19 : Luz removes banners without contacting police
2025-06-01 : Luz last seen alive by family at hotel pool
2025-06-01 : Body discovered in pool - emergency services called
2025-06-02 : Attorney General launches criminal probe
Ominous Warnings Before Her Death
Just two weeks before her passing, threatening banners were hung outside her private gym in Mérida. Sources close to Luz confirmed she personally removed and destroyed the messages without filing a police report. These threats echo a 2017 incident when she and her then-partner, ex-prosecutor Chiri Roberto, were reportedly targeted by organized criminal elements.In a chilling twist, her gym was also the site of a fatal accident in 2023, when a barbell fell on a male client due to alleged trainer negligence. Though declared unrelated at the time, investigators are now reevaluating possible links to Luz’s death.
Discovery at the Coco Resort & Villas
According to eyewitness accounts, Luz had been socializing with friends and family around the hotel’s cenote-style pool on the night of her death. After everyone retired to bed near midnight, she remained alone. Hours later, she was discovered unresponsive in the water.Emergency personnel responded rapidly, but she was declared dead at the scene. The resort area was immediately sealed off by authorities, and the Yucatán Attorney General’s Office commenced a formal investigation.
Police Investigation and Possible Foul Play
Authorities have stated that they are actively pursuing all leads, including:- Reviewing CCTV footage from the Coco Resort
- Interviewing family, friends, and gym associates
- Analyzing the origin of the threat banners
- Reopening the 2017 intimidation case
- Re-examining the 2023 gym fatality incident
Community Reactions and Industry Shock
AFFEY President Evangelina Cimé Mézquita released a heartfelt tribute:Her death has also sparked conversations around safety concerns for female athletes and unsolved threats within the Mexican fitness industry.“Sometimes it’s impossible to understand why certain things happen. We will miss you. Your boundless joy, your simple manner. May God comfort your entire family.”
Luz’s Legacy in Fitness and Influence
More than just a competitor, Luz María Barrera Agatón represented a movement—an empowered female presence in an often male-dominated sport. Her legacy includes:- Mentorship of young female lifters
- Promoting drug-free competition in regional federations
- Organizing inclusive tournaments across the Yucatán peninsula