Flex
Mecca V.I.P.
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- Joined
- Jul 12, 2006
- Messages
- 4,300
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Since I first got into the bodybuilding scene in the year 2004, I've heard so many fans preach "bodybuilding will soon go mainstream!!"......but if you ask me, the sport is worse than ever in those regards. Bodybuilding has always relied on the billion dollar supplement industry for endorsements and advertising. Ten years ago you open up a muscle magazine and it's unlikely you could flip 2 pages without seeing a top IFBB pro in an advertisement. Whether it be Jay Cutler, Ronnie Coleman, or all the others at the top of the sport. Now however, the supplement companies seem to be endorsing NFL football players, MMA fighters, Men's physique competitors, and other models over IFBB bodybuilders. I've been a long prescriber of Weider magazines (because I get them really cheap).....I scrolled through an entire Muscle & Fitness recently and found only 2 or 3 IFBB pros for advertisements. This is not good for bodybuilding....
IFBB shows used to be covered on ESPN......then eventually was covered by Pay-Per-View.....now you're lucky to have 1-2 shows streamed online a year. It really is at a new low.....and fans should come to realization by now that it will never be mainstream.
IFBB shows used to be covered on ESPN......then eventually was covered by Pay-Per-View.....now you're lucky to have 1-2 shows streamed online a year. It really is at a new low.....and fans should come to realization by now that it will never be mainstream.